ou’re working harder than ever. You’ve cut costs, pushed sales, maybe even changed team members—but the business still isn’t running the way it should. Cash flow is tight, customer retention is shaky, and growth feels out of reach.

Running a business is hard. Turning one around when things start to go south? That’s a whole different level of challenge. Every year, thousands of businesses try to reverse their downward spiral—but most fail. Not because the business is beyond saving, but because the turnaround plan itself is flawed from the start.